5 Reasons Why Migrating to Shopify Plus will Boost Your Revenue
Written by Erin Hynes, Marketing Coordinator at Diff Agency
When thinking about choosing a new ecommerce platform to power your business (migration), it’s easy to feel intimidated by the complexity involved in realigning your operations to work effectively on your new platform. We get it. A migration can feel overwhelming whether you are migrating from another platform, or setting up Shopify for the very first time.
It’s important to keep in mind, however, all of the benefits you (and your store!) will gain by replatforming. And when you migrate to Shopify Plus, there are many perks that in the long-run will help grow your business, and will make your life as a merchant much easier. Read on to find out why migrating to Shopify Plus will do all the above, and boost your revenue:
1. Shopify Plus is secure and scalable
Your online store actively collects confidential personal and financial information while performing transactions. With your website gathering confidential data around the clock it is crucial to ensure the data is kept safe. Luckily, Shopify keeps its security systems up to date, and handles maintenance and upgrades so you don’t have to. This is one of the benefits of hosting. As your website’s host, Shopify manages upkeep and troubleshooting.
Shopify is certified Level 1 PCI DSS compliant, which means that all Shopify online stores are automatically PCI compliant. Therefore, your customers can shop from your site securely, knowing that your business is legitimate and safe.
2. Ability to customize Shopify Plus
Shopify Plus is ripe for customization, so merchants can create a site flow that meets their specific needs, both aesthetically and in functionionality. This sets Shopify Plus apart from platforms like Woocommerce and Magento. Although they are also customizable, both require more resources to do it; either coding skills or money.
For example, Shopify Plus stores have access to customizing the checkout page. This allows for a branded checkout experience and optimization tweaks which can boost conversions. One valuable tweak is the ability to customize a cart security message that assures customers that their transactions are secure.
3. Shopify Plus has integrated mobile responsiveness
Nowadays people are using their mobile phones to shop more than ever, and so mobile responsiveness is the key to a successful ecommerce store. Responsive mobile design means that elements of a website will move, shrink, and adjust to different screen sizes. This optimizes a shopper’s experience, making it more likely that their session will result in conversion. Shopify knows that mobile matters, and so all Shopify themes include built-in mobile shopping carts, and themes that look as beautiful on a phone as they do on desktop.
All Shopify themes are mobile responsive and can even be managed on an iPhone or Android device using a free app. Through your phone you can monitor your store’s vital information, including sales stats, orders, and products.
4. There’s always help available with Shopify Plus
At Diff Agency, we offer dedicated support to all merchants who work with us as their Shopify Plus partner. The opportunity to talk to live support specialists who specialize in Shopify Plus offers merchants the ability to ask any questions they may have to an advanced support team.
Shopify Plus partners are experts in ecommerce, and specifically the Shopify Plus platform. Whether a store requires systems integrations or usability testing, Shopify Plus partners (like Diff!) that are available to Plus users are well worth the upgrade.
5. Benefit from global hosting on Shopify Plus
Shopify Plus is a globally hosted platform that has world-wide reliable infrastructure which is supported by optimized hardware and software. This gives the platform a super fast loading speed so your store loads lightning fast, no matter where in the world a user is located. A site that performs well globally is key to expanding your market because it will provide a seamless shopping experience for the user right off the bat.
Global hosting will also enable the growth and scalability of your ecommerce store. When it comes time to expand your selling to foreign markets, Shopify Plus is poised to support your expansion needs with its many features like multi-currency, multi-lingual, and multi-store. Read our 4 essential steps to going global on Shopify Plus to learn more about scaling your store to other regions of the world.
Reap the benefits of Shopify Plus
Migrating to Shopify Plus comes with many benefits for merchants, from website enhancements to award-winning support. So when is the right time to start thinking about your migration? Shopify Plus makes sense for merchants when they reach around $1-2 million in annual revenue. At this revenue mark, the extra support and features of Shopify plus are a worthy investment for merchants, and will work to enable rapid business growth. And, with added customization options, Shopify Plus will allow you to create a store that stands out from the pack.
Find out how Diff Agency can assist with everything from scaling your
store to setting up multi-currency capabilities.