Powering Growth: Boll & Branch's $100M+ E-commerce Transformation

Diff built a comprehensive ERP integration that orchestrates complex processes, interconnecting data from order sources to their supply network, enabling strategic customer experience initiatives and internal automation.

Comprehensive ERP Integration & Orchestration: Diff developed a comprehensive ERP integration that serves as the central orchestration engine for Boll & Branch's complex processes. This solution seamlessly interconnects data from all order sources to their entire supply network, ensuring real-time accuracy and efficiency across the business.

Enhanced Customer Experience Capabilities: The integration made strategic customer experience initiatives possible, allowing customers to shop with up-to-date accurate inventory, purchase from a single checkout regardless of fulfillment location, upgrade shipping with optimal carrier rates, and track and manage orders online with real-time updates. It also enabled flexible gift card options (physical and digital).

Automated Internal Operations & Business Management Tools: Internally, processes were significantly automated, and a suite of custom tools was created to manage the business. This included a panel for Customer Service to manage orders and process refunds, automated flagging and review of potentially fraudulent orders, intelligent routing of orders to appropriate fulfillment centers or made-to-order factories, and zip code mapping for optimized mattress delivery.

Robust System Overrides & Virtual Warehousing: The solution incorporated options to override and retry automated processes, providing critical flexibility. Additionally, it enabled virtual warehousing of inventory specifically set aside for retail partners, optimizing stock management and distribution for various sales channels.

Diff's advanced ERP integration transformed Boll & Branch's operations, enabling them to become the largest D2C bedding brand globally while maintaining their ethical core.

Global D2C Leadership & Revenue Growth: Boll & Branch is now the largest D2C bedding brand in the world, earning over $116 million annually on Shopify alone. This represents a remarkable 430% increase since partnering with Diff in 2016, demonstrating the profound impact of the implemented solutions on their revenue and market position.

Seamless Operational Orchestration: Diff's advanced ERP integration orchestrates the entire business without the need for manual intervention. This is exemplified by the seamless checkout experience, where a single cart can combine items from different warehouses and made-to-order factories, with eight custom APIs ensuring correct data routing and real-time updates for all stakeholders.

Strategic Focus & Ethical Reinforcement: The peace of mind provided by smoothly running operations allows Boll & Branch to focus on strategic initiatives: growing the business while investing back into its product. This reinforces their commitment to improving the livelihood of farmers and factory workers, proving that ethical practices and business success can go hand-in-hand.