PROJECT SHOWCASE

Rudsak's Omnichannel Transformation: Streamlining Operations with a Custom OMS

Bringing Rudsak's in-store and online operations together through a custom Order Management System (OMS) solution, designed to streamline processes, enhance efficiency, and save thousands of hours of work annually.

Client
Rudsak
Industry
Fashion & Apparel, Luxury
Key Technologies
Shopify, Shopify POS, Microsoft Dynamics AX
Project Type
Omnichannel Integration, Custom OMS Solution Development

Rudsak is a renowned Canadian fashion brand, celebrated for its luxury and high-performance outerwear, apparel, footwear, bags, and accessories. Founded in 1994, Rudsak blends edgy, elegant, and practical design with a commitment to sustainability. To support its international growth and streamline operations, Rudsak sought a solution to overcome operational silos and efficiently manage its growing business across multiple channels.

Our Challenge

Faced with the complexities of managing a growing international business across multiple channels, Rudsak sought a solution to overcome operational silos and streamline its order management processes. This involved migrating from Magento to Shopify in 2019 for a more stable and scalable multi-lingual, multi-store platform, and then, in 2022, expanding the partnership to bring in-store and online operations together, aiming to streamline backend processes and save thousands of hours of manual work.

Significant reduction in labor costs from streamlined operations.

5410 Hours Saved Annually

Demonstrates successful implementation and user acceptance across stores.

100% OMS Adoption Rate

Achieved within months, improving customer satisfaction and efficiency.

53% Reduction in Delayed Orders

Rudsak
Rudsak
Our Strategic Approach

Leveraging our deep understanding of Rudsak's business, gained through previous collaborations, Diff proposed building a custom Order Management System (OMS) to address their omnichannel order management challenges.

Seamless Microsoft AX Integration: The custom OMS was seamlessly integrated with Microsoft AX, providing real-time visibility and centralized management of inventory across 23 stores and the central warehouse. This critical integration ensures accurate inventory levels, prevents overselling, and optimizes stock allocation across the entire network.

Intelligent Order Splitting & Routing Algorithm: We implemented an intelligent order splitting algorithm that automatically distributes online orders to the most appropriate fulfillment location, whether it's the central warehouse (WMS) or individual stores for in-store processing. The OMS meticulously tracks the progress of each order, providing end-to-end visibility and optimizing fulfillment efficiency.

Middleware for Efficient Routing & Tagging: Custom middleware was developed to tag orders with their precise routing destination before sending them to Microsoft AX. This ensures that orders are processed efficiently and accurately, minimizing manual intervention and accelerating the order fulfillment cycle.

User-Friendly Portal for Store Employees: A highly intuitive and user-friendly portal was exposed within the OMS, empowering store employees to efficiently manage orders assigned to their specific store. This includes tracking order progress, performing pick-and-pack operations, generating shipping labels with an integrated carrier, and re-assigning orders to other stores if inventory is unavailable.

Real-Time Inventory Synchronization: Every event within the OMS, whether system-generated or user-initiated, triggers real-time updates to Microsoft AX's inventory. This continuous synchronization resolves inventory discrepancies, stabilizes overall operations, and provides an accurate, up-to-the-minute view of stock levels across the entire enterprise.

Rudsak
Rudsak
THE IMpact & Outcomes

By implementing a custom Order Management System (OMS), Diff has transformed Rudsak's omnichannel capabilities, creating a seamless shopping experience for customers and significantly improving operational efficiency across the organization.

Dramatic Reduction in Delayed Orders: A significant 53% year-over-year reduction in delayed orders was achieved within the first few months of OMS implementation, with continued improvements expected. This directly translates to enhanced customer satisfaction and improved delivery times.

Empowered Employees & Streamlined Operations: The OMS has freed up headquarters employees from manual tasks, allowing them to focus on strategic initiatives. Simultaneously, it has empowered retail employees at all 23 stores to efficiently manage orders, leading to a unified product catalog and streamlined processes across the entire business.

Significant Labor Cost Savings: The automation and efficiency gained through the OMS resulted in substantial labor cost savings, amounting to thousands of hours of work annually. This financial benefit underscores the system's impact on operational profitability.

LOOKING AHEAD & Key Takeaways

With a streamlined and efficient omnichannel operation powered by a custom-built Order Management System, Rudsak is now well-equipped to meet the demands of its growing international customer base. By unifying its online and in-store operations, Rudsak has gained the agility and control needed to optimize inventory management, enhance the customer experience, and drive continued growth in the competitive luxury fashion market. This strategic investment has provided Rudsak with a solid foundation for long-term success and innovation, positioning them for further expansion, particularly in markets like the US.

Rudsak

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